If there is anything I have noticed and observed during this President Muhammadu Buhari‘s regime, it is the fact that everyone has turned to a business person.
It is a good thing though, but not everybody knows the art of doing and building a successful business.
Of course, you may be planning to venture into business too but not sure whether it is your true caller.
Hence, this prompted me to pen these 10 vital things you need to know before starting a business of your own in Nigeria.
The following are therefore, important things to know and consider before starting a business in Nigeria.
1. Do you have any plans for the business?
You don’t just start a business because other people are doing pretty well there. You have to be so sure that you really want to do it.
Hence, the first thing you need to know before starting a business in Nigeria is that business planning is of utmost important.
2. Do you have any target customer in mind?
Knowing whether or not you have some potential customers that’ll patronise your business should be the first thing to consider.
3. Why do you want to start that your desire business?
You should know clearly that as a business person, your business need to be able to solve a particular problem.
Thus, you should ask yourself why you’ll be starting that your desire business and what problem do you think you can solve with it particularly.
4. Are you courageous enough to start small?
You should also ask yourself if you are ready to start the business small. You don’t need to wait till you can start the business out in larger quantity.
The successful entrepreneurs out there also start out small. So ask yourself if you’ll be able to do it in a smaller scale.
5. Business name and logo is necessary.
Also, be informed that you’ll need a unique business name and logo for your new business if you want it to stand out amidst competitors in the competitive market.
6. Develop Necessary Skill
If you want to be successful as a business minded person, you have to be versatile in many areas.
You have to possess managerial skills, communication skills, good customer relation, marketing skills, time management and host of other skills.
7. Learn the art of marketing.
Similarly, you are likely to have problem if you don’t have a very nice and efficient marketing strategies.
Advert is the best and most simplest way to put your business in thecompetitive market.
It is an art that could be learnt if you are serious about it.
8. Know more about your audience.
It is not enough to have a particular audience in mind without knowing deeply about them. Where can you find them, what do they need, how can you get it to them? Etc.
You need to provide answers to all those questions and the only way to do that is by knowing much about your audience.